Title: Executive - Marketing
Ludhiana, IN
About Us
Tata International Limited is a leading trading and distribution company that has served the industry for over six decades, exemplifying its core values of Pioneering, Integrity, Excellence, Unity and Responsibility. We have our footprints in over 29 countries across the globe operating in diversified verticals from trading and distribution to manufacturing and retail, which offers our employees a dynamic environment rich in opportunities. Guided by the common threads of Tata Code of Conduct, we foster a collaborative and inclusive work environment that encourages personal and professional growth thus laying a strong foundation for creating a world-class organization where employees are respected and motivated to contribute to sustainable development.
Job Purpose
This Position Work on projects as per business requirement Assist BH and Matketing Head in making various reports and presentations
Key Responsibilities
Collect, analyse, and interpret marketing data to identify trends, patterns, and key insights. Utilize statistical methods and tools to measure campaign effectiveness and assess marketing performance. Conduct market research to identify opportunities, competitive landscapes, and consumer behaviour. Provide insights and recommendations based on market trends and competitor activities. Monitor and evaluate the performance of marketing campaigns across various channels. Collaborate with the marketing team to optimize strategies based on data-driven insights. Analyse customer demographics, behaviours, and preferences to create targeted marketing campaigns. Create and maintain regular marketing performance reports and dashboards. Monitor competitor activities, market trends, and industry benchmarks. Provide insights on competitive positioning and strategies.
Educational Qualifications
Graduation + MBA
Desired Profile (Experience)
5 - 8 years of experience in marketing analysis or a similar role.
Industry Preference
E-Commerce, FMCG, White goods/ FMCD, Bicycles